CNN’s Political Ticker documents that Facebook has a new most popular member.

Olympic phenom, record-smasher and pitchman-extraordinare-to-be Michael Phelps has surpassed Barack Obama as the social networking site’s most popular member.

(FULL DISCLOSURE ALERT! I am one of Phelps’ nearly 1.4 million Facebook “fans”—but I’m a bigger fan of another guy named Phelps.)

Michael Phelps isn’t yet 35, the constitutional age floor for executive office, but it’s never too early to wonder: Would a Phelps candidacy, and his 30-second spots of a different, more commercial kind, rekindle the Fairness Doctrine debate?

And we’re not even talking about those ubiquitous, iconic Wheaties boxes ...

If Michael Phelps wants a future in politics, it’s his for the taking—he could swim to victory on waves of earned media.

With all those gold medals, he’d be a consultant’s fondest dream.